Betting the Farm screened at COA

Pull-Start Pictures
Posted Nov. 04, 2012, at 10:54 a.m.

Thursday, Nov. 8, 2012 4:15 p.m. to 4:15 p.m.

Location: College of the Atlantic - McCormick Lecture Hall, 105 Eden Street, Bar Harbor, Maine

For more information: Molly Anderson; 207-288-5015;

BAR HARBOR, ME—When a group of Maine dairy farmers decided to launched their own milk company in an effort to save their farms, filmmaker Cecily Pingree just happened to be there. And there she remained, filming the daily farm life and the corporate board meetings on MOO Milk, creating a documentary with Jason Mann about farming, Maine, and the twenty-first century.

At 4:15 p.m. on Thursday, Nov. 8, College of the Atlantic is screening Pingree’s Betting the Farm in McCormick Lecture Hall. The filmmaker will be present to introduce the film, talk about her work, and answer any questions.

Dropped by H.P. Hood, their national milk company, three farmers decided to create their own market for organic milk in 2009, never expecting that the effort would take years, not months, to get off the ground. Pingree stayed with the farmers, creating a film that has been praised as being both riveting and lovely. Writes Ann Hornaday in the Washington Post, “Filmmakers Cecily Pingree and Jason Mann capture their struggles with sensitivity and painterly beauty, including a Greek chorus of cows that observes the action with serene implacability.” Adds Variety, “Pingree’s camera is unflappably cool.”

The promise of MOO Milk, says the director, is an opportunity not only to support farmers that are both local and small-scale, but to for farmers to secure the future of their industry, offering the next generation of small-scale farmers with a viable, long-term market for their milk.

For more information about the screening on Thursday, Nov. 8 at 4:15 p.m., contact Molly Anderson,, or 207-288-5015.

College of the Atlantic was founded in 1969 on the premise that education should go beyond understanding the world as it is, to enabling students to actively shape its future. A leader in experiential education and environmental stewardship, COA has pioneered a distinctive interdisciplinary approach to learning—human ecology—that develops the kinds of creative thinkers and doers needed by all sectors of society in addressing the compelling and growing needs of our world. For more, visit