November 24, 2017
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Priming Your Business for Tourist Season

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As a business owner, do you want to know how to tap into the growing tourism industry? Or discover new ways to pump up your existing tourism business?

Join us for a workshop that will help businesses understand the importance of the growing tourism industry, both in Maine and specifically in the Down East region, provide tips and tools for how businesses can become more tourism friendly and highlight local businesses who go above and beyond to enhance the DownEast experience for visitors and Mainers.

Instructors: Ruth Cash-Smith is a Women’s Business Advisor at CEI. For the past ten years, she has provided free and confidential business advising for Washington County residents who wish to start, grow or expand businesses. In addition, she offers training on a full range of business issues, facilitates access to financing, and establishes networking opportunities.

Jen Peters, SCEC Assistant Director, is the Maine Woods Tourism Training Initiative Washington County Lead.

Crystal Hitchings is Regional Planner with the Washington County Council of Governments, where she coordinates regional tourism programs including the Bold Coast Scenic Bikeway and DownEast Acadia Regional Tourism.

Date, Time: March 21 (snow date March 23) 9:00am-12:00pm

Location: Sunrise County Economic Council, 7 Ames Way, Machias.

For more information, call Axiom Education & Training Center at 207-255-4917, email

Other workshops in this spring series include:

Capture More Tourism Dollars: Know Your Region, Tuesday, March 28 (snow date: March 30), 9:00am-12:00pm

How to Run Your Business on a Mobile Device, Tuesday, April 4 (snow date April 6), 9:00am-12:00pm

Increase Your Social Media IQ session I, Tuesday, April 11 (snow date April 13), 9:00am – 12:00pm

Increase Your Social Media IQ session II, Tuesday, April 18 (snow date April 20), 9:00am – 12:00pm (prerequisite: Social Media IQ, session I)

All classes will be held at Sunrise County Economic Council, 7 Ames Way, Machias and will be facilitated by Ruth Cash-Smith, Jen Peterson, Crystal Hitchings, Sharon Foss, and Valerie Lawson.