Comments for: ‘The Great Gatsby’ movie set trends before premiere

Posted May 07, 2013, at 4:46 p.m.

DETROIT — Baz Luhrmann’s “The Great Gatsby” hasn’t even opened and it’s already inspiring product tie-ins and TV events. Check out these examples, none of which, thankfully, involves an aftershave named “Old Sport.” Gems: Tiffany & Co., the quintessential jewelry store and one where “Gatsby” author F. Scott Fitzgerald himself …

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