Toy retailer honored

Posted Sept. 26, 2011, at 11:29 a.m.

ROCKLAND, Maine — Bella Luna Toys was named to the list of top 10 nominees for the Green Business of the Year award from Green America, a nonprofit membership organization based in Washington, D.C.

The nominees were chosen by visitors to the organization’s website, http://www.greenamerica.org. The final winner, to be chosen by a second round of voting that ends on Oct. 6, will be announced the week of Oct. 10.

Making the list was an honor for Bella Luna Toys, said owner Sarah Baldwin, who as an approved business member of Green America, is required to document the company’s ecofriendly and fair labor business practices.

Baldwin stocks her Internet retail site with natural toys made from natural and organic materials such as wood, cotton, wool and nontoxic finishes and vegetable dyes. Even the company’s gift ribbon is produced from renewable, biodegradable cotton fiber, grown and processed responsibly in the United States with water-based dyes, soy inks and without chlorine bleaches.

While the playthings offered at Bella Luna Toys come from many corners of the world, the company specializes in toys made in Maine and New England.

Ecofriendly and fair-trade products from Bella Luna Toys will be featured in the November-December issue of Green American, the magazine of Green America, as well as the November issue of Yankee magazine.

Baldwin, a former Waldorf kindergarten teacher and author of “ Nurturing Children and Families,” also writes a blog, Moon Child, on which she addresses child development, play and Waldorf education.

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