AUGUSTA, Maine — Hollywood Slots officials reported Wednesday that although the month of July was relatively flat financially, the facility did see additional business due to a car giveaway and concerts along the waterfront.
Hollywood Slots’ Steve Lambert told members of the Gambling Control Board on Wednesday that July 31 was one of the facility’s busier days financially since opening its permanent Main Street location roughly two years ago.
The racino gave away a Ford Mustang that day and, at the same time, likely drew additional foot traffic from the Bangor State Fair across the street in Bass Park.
Jason Birney, director of marketing for Hollywood Slots, said the facility brought in more than $437,700 on July 31. That figure is before paying out expenses, including the percentage paid to the state and local governments.
Lambert said hotel occupancy has been at 85 percent and that the Celtic Woman and Lynyrd Skynyrd concerts also appear to have helped draw some additional foot traffic into the slots facility or to its buffet-style restaurant. Hollywood Slots is a corporate sponsor of the summer concert series on the Bangor Waterfront.
In other news, Gambling Control Board Executive Director Robert Welch reported that Bangor police responded to 114 calls either at or near Hollywood Slots between July 2009 and June 2010. That is down from 139 calls for the same period between 2008 and 2009, Welch said.
Those figures include police responses to traffic accidents on Main Street near Hollywood Slots, and incidents on the sidewalk not necessarily related to the racino.
This November, voters statewide will decide whether to approve a proposal to allow a second gambling facility in Maine, this time a four-season resort casino in Oxford County.
Department of Public Safety Commissioner Anne Jordan told the board Wednesday that should the referendum pass, the next governor will have to decide how to proceed with developing the state’s monitoring plans for a facility that includes table games. Because table games, such as blackjack, cannot be monitored by a central computer, they are much more labor-intensive from the standpoints of security, inspection and monitoring.
“Obviously, once we have card games, the number of personnel on the floor will have to increase dramatically,” Jordan said. “You’ve got to have 24-7 coverage and you can’t just have one person watching over 80 games.”